The Agency
Born in Lahore. Built for the world.

Aura Consulting & PR was founded by Amber Liaqat with a singular conviction: that every brand, every person, every story deserves to be told with the precision of an editor and the flair of a creative director.
"We don't do generic. We don't do forgettable. We build auras."
From our studio in Gulberg, Lahore, we've grown into one of Pakistan's most sought-after boutique PR agencies — working with fashion houses, lifestyle brands, corporate leaders, and cultural institutions who share our belief that presence is everything.
What sets us apart isn't just our relationships with editors and influencers. It's our editorial instinct — the ability to see the story inside every brand and craft it into something the world wants to read.
Mission
To elevate brands through strategic storytelling that commands attention and earns respect.
Vision
To be the defining PR voice for life & style across South Asia and beyond.
Our Values
What We Stand For
The Team
The People Behind the Aura




Milestones
Our Journey
Founded
Aura Consulting & PR established in Lahore.
First Fashion Week
Led PR for three debut designers at PFDC.
Regional Expansion
Opened partnerships across UAE and UK markets.
50+ Campaigns
Crossed 50 successful brand campaigns.
Industry Recognition
Named rising PR agency by Hello! Pakistan.
Founded
Aura Consulting & PR established in Lahore.
First Fashion Week
Led PR for three debut designers at PFDC.
Regional Expansion
Opened partnerships across UAE and UK markets.
50+ Campaigns
Crossed 50 successful brand campaigns.
Industry Recognition
Named rising PR agency by Hello! Pakistan.